Black and white portrait of a man with short hair, smiling, wearing a checkered shirt.

Bob Jones

COO / CFO

  • Global Supply Chain & Licensing Executive with 25+ years of experience leading high-growth strategies in Footwear & Apparel.

  • Former Nike Senior Leader, managing a $1.5B wholesale business and driving 15% CAGR over three years through supply chain innovation.

  • Pioneered responsive inventory models, reducing lead times by 75+ days for key licensed businesses, including NFL & NBA.

  • Built Nike’s first Apparel Innovation Center in Sri Lanka from the ground up, creating a hub for advanced manufacturing, automation, and product development.

  • Founder of Zefyr Solutions, advising brands on supply chain optimization, licensing, and strategic partnerships to drive market expansion.